In the process of updating one of its mobile apps, Samsung appears to have accidentally leaked the fact that it has been working on a service similar to Chromecast built-in (the new name for Google Cast). The new service appears to be a significant improvement on Samsung’s existing offering, going head-to-head with Google’s more established alternative.
It is already possible to consume music, photo and video content that is stored on a smartphone via a Samsung smart TV. This is achieved through the Samsung Smart View app, although the software is currently considerably more limited than Chromecast built-in.
While Samsung Smart View supports smartphone content, Chromecast built-in serves up a wide range of third-party services, such as BBC iPlayer, Spotify, Deezer and Eurosport Player.
At the end of last year, Samsung quietly issued an update to the iOS version of Smart View. Although the app’s description remained unchanged, a number of new screenshots were added.
The latest screenshots show support for content providers such as YouTube, Amazon Prime Video and Hulu, as well as an image of the Supergirl TV series.
With the exception of YouTube, a notable omission from the screenshots are Google services such as Google Play Movies. Given that many Samsung smartphone owners rely on these heavily, there is likely to be demand for Samsung to include their content too.
With CES 2017 taking place in Las Vegas this week, it is likely that Samsung will announce further details about its TV casting plans at the trade show.
The Samsung Smart View app on Google Play has not actually been updated since July 2016, although it is possible that Samsung will release a revised version alongside any official announcement.