A further shake-up will take place at digital content provider NOOK. Parent company Barnes & Noble has poached an executive from Toys “R” Us in a bid to turnaround the fortunes of its ebook brand.
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A new Android tablet from Barnes & Noble has gone on sale, based on the Samsung Galaxy Tab 4. The release follows a change of strategy from the company when it comes to NOOK tablets, with the bookseller now working with a third party manufacturer, rather than developing its own hardware.
There is good news for NOOK users with the announcement that Samsung will develop a new tablet for the e-reading platform. Today’s confirmation that a major technology company is going to release new NOOK hardware will help to reassure those concerned about the future of the brand.
Barnes & Noble is busy planning its next generation a NOOK ereaders. The past two years has been tough for the company, which has struggled to establish itself as a profitable digital content provider.
A new NOOK ereader had been announced, with Android once again used as the basis of the platform. The NOOK GlowLight offers a number of improvements over the company’s previous front-lit ereader, including a better display, more storage and better screen refresh technology.
Nook e-readers and tablets have always been closely linked with Android. The operating system powers Nook tablets and is the basis for the software used by the company’s dedicated e-readers.